Trusted stories. Measurable impact. National visibility.

Access official press materials, brand assets, leadership information, media coverage, and downloadable resources for Opportunity Knocks and The Opportunity Initiative.

Media, Press and Brand Resources

access media resources

Explore national media coverage, interviews, feature stories, and industry recognition highlighting the impact and expansion of Opportunity Knocks and The Opportunity Initiative.

Coverage Highlighting the Movement

in the news

SEATTLE TIMES, 1/7/25
Seattle’s connection to ‘Opportunity Knocks,’ the ‘Ted Lasso’ of reality TV

THE COLUMBUS DISPATCH, 1/5/25
Opportunity Knocks' wins Best Feel Good Show of the Year

KTLA, 5/1/24
Opportunity Knock$ on PBS Season 2: Beyond Reality TV to Financially Empower Viewers Living Paycheck-to-Paycheck MONEY BANKING & ME Opportunity Knock$ on PBS Hosted its Season 2 Premier in Washington, DC

CU TODAY, 4/22/24
Season Two of Opportunity Knock$ PBS Series Premieres In Washington

THE CREDIT UNION CONNECTION, 4/19/24
Opportunity Knock$ on PBS Hosted its Season 2 Premiere In Washington, DC







YAHOO! FINANCE LIVE, 7/25/23
Retirement checklist: 5 things to do to get yourself prepared

KARK TV, 6/6/23
Opportunity Knock$ Honored with Telly Award Best Reality TV Series

CURRENT, 5/22/23
Increase relevance to attract younger, BIPOC and lower- income viewers

LOUISIANA PUBLIC BROADCASTING I PBS NEWSLETTER, 5/1/23
Opportunity Knock$

THE LIFTOFF WITH JEANNIEY WALDEN, 4/28/23
Learn from Tax expert and financial planner Louis Barajas

WPIX-TV, NEW YORK LIVING, 3/23/23
Debunking different tax myths this tax season

WGN-TV MIDDAY NEWS 3/21/23
Your Money Matters: Advice on navigating this year's tax season

YAHOO! FINANCE LIVE, 3/10/23​
Why first-time business owners shouldn't do their taxes

YAHOO! FINANCE, 3/1/23
New IRS rules, itemized deductions: Expert explains filing taxes in 2023

PSYCHOLOGY TODAY, 2/13/23
How Asking For Help Can Change Your Life

REDDIT AMA, 2/9/23
Louis Barajas - Let's talk about inflation, layoffs, debt and making more money. AMA!

WHARTON BUSINESS DAILY, 1/24/23
Jean Chatzky: The Start of the Year is a Great Time to Review Your Finances (podcast)

WFLA'S DAYTIME, 1/5/23
How to answer when 'Opportunity Knocks' (broadcast)






THE MOUNTAIN PRESS, 12/14/22
Debt-laden families are paired with financial experts on Opportunity Knocks, an altruistic reality series

INVESTING STRATEGY WITH BARBARA FREIDBERG, 12/8/22
Best Way to Save and Invest Now with Louis Barajas (YouTube)

NEWSWEEK, 12/7/22
'I Was Lying on the Bathroom Floor, in the Fetal Position, $2M in Debt'

SIRIUS XM’S MOOLALA: MONEY MADE SIMPLE WITH BRUCE SELLERY, 11/30/22
Breaking From Financial Hardship With an Opportunity (broadcast)

AL DIA NEWS, 11/22/22
New TV series helps Latino families get control over their finances

AL DIA NEWS, 11/22/22
Programa de tv buscar dar educación financiera a los latinos

EBONY MAGAZINE, 11/17/22
The Biggest Money Mistakes You’re Making and How To Fix Them

BELATINA, 11/17/22
‘Opportunity Knock$’ Latina Participant Details How The Show Taught Her Financial Freedom

TOMORROW WILL BE TELEVISED, 11/11/22
Tomorrow Will Be Televised Upcycle Nation/Middlehood/Opportunity Knocks Episode (broadcast)

CHANNEL Q, 11/7/22
The Morning Beat with AJ. and Mikalah (podcast)

REDEFINING WEALTH PODCAST, 11/3/22
Celebrating My New Show on PBS!!

YAHOO! FINANCE, 11/3/22
I just wanted to tell my story': El Paso family featured on PBS' Opportunity Knock$ show

CAROLINAS CREDIT UNION LEAGUE, 11/3/22
Coastal Credit Union featured in Opportunity Knock$ TV series

STACKING BENJAMINS, 11/2/22
Taking Control When Opportunity Knocks (with Patrice Washington and Sean Mullaney) (podcast)

THE SOURCE W/ ANDREA LAWFUL-SANDERS, 11/1/22
Interview with Patrice Washington (radio)

STOCKS FOR BEGINNERS, 11/1/22
Helping Americans to chart a path to financial stability Louis Barajas From Opportunity Knock$ (podcast)

WXXI NEWS, 10/31/22
"Opportunity Knock$," and how Americans can overcome systemic financial barriers

FOX 5 WASHINGTON D.C. - GOOD DAY D.C., OCTOBER 27, 2022
Tips to financially prepare and save for down times (video)

HERMONEY, 10/27/22
How to Change Your Money Habits (podcast)

EARN & INVEST, 10/24/22
When Opportunity Knocks, Will You Answer? (podcast)

GOBANKINGRATES.COM, 10/20/22
Experts: Should You Focus On Low APR or Rewards for Your Credit Card?

NERDWALLET, 10/18/22
8 Latino Financial Pros on Building Wealth and Knowledge in 2022

AMERICAN PRESS, 10/14/22
LC residents to appear on new TV series ‘Opportunity Knock$’

MONEY TALK WITH TIFF, 10/11/22
Tiffany's Take: Opportunity Knocks with Rahkim Sabree & Patrice Washington (podcast)

DOTCOM MAGAZINE, 10/7/22
Debt-Laden Families Are Paired With Renowned Financial Experts to Create a Roadmap Towards Financial Independence on Opportunity Knock$

CYNOPSIS, 10/11/22
“Opportunity Knock$” Puts the Real in Reality TV

2022

2023

2024